June 11-12, 2013 | Fluno Center | Madison, WI

Mark Grube Managing Director, Kaufman HallMichael Burger, Director, Public Finance Healthcare Group, Fitch RatingsFrank D. Byrne MD, FACHE - President, St. Mary’s HospitalKevin Hayden, CEO, Group Health Cooperative – South Central WisconsinPeter H. Christman, EVP/Chief Operating Officer, UW Medical Foundation

Powerpoint presentations are available here.


Monday, June 10, 2013 - Start Me Up Emerging Healthcare IT Meetup Day

Start Me Up is for the emerging and start up HIT vendors as part of the Digital Healthcare Conference.  This unique event brings entrepreneurs, investors and healthcare CIOs together in one setting.     Click here for agenda.


Tuesday, June 11, 2013


8:00 - 10:15        Registration/Continental Breakfast/Networking/One-on-One Meetings


10:30 - 10:40       Opening Remarks

Barry P. Chaiken, MD, FHIMSS, Conference Chair


10:45 - 11:30      Providers and Payers - Creating and sustaining value through data integration, quality and integrity

Rajiv Kolagani -  Information Builders, Healthcare Solutions Architect

Moderator: Barry P. Chaiken, MD, FHIMSS

Healthcare delivery systems can respond to the market demands of improved clinical outcomes, operational efficiency and financial stewardship through robust data management solutions. Providers and payers have enterprise wide initiatives to integrate data from disparate sources and create meaningful insights from these large datasets. While many organizations have succeeded at creating a strategy for data integration, some organizations have struggled to create a sustainable strategy and to insure ongoing data quality, integrity and governance. In this session attendees

• Understand the challenges of clinical and financial data integration

• Explore the content included in high quality data management roadmaps

• Review strategies and principles that guide technology leaders in implementing successful roadmaps

11:40 - 12:25      Is the health of a community related to the wellness of its citizens?  Absolutely.

Sean Hogan - VP and Global Leader, IBM Healthcare Delivery Systems

Moderator: David E. Lundal, MBA - VP & Regional CIO, SSM Integrated Health Technologies, Dean Health System, WIITTS

With fewer than 6 months remaining in 2013, many questions, uncertainties and opinions remain about what to expect with the further roll-out of the Affordable Care Act in 2014.  Of particular concern relates to the support for those with chronic conditions which drive a significant and growing portion of total health system costs.  The recent Oregon Study published in the New England Journal of Medicine showed mixed results when thousands of low income adults were added to their ranks of Medicaid coverage.  What approaches are others taking and how are others across the health system preparing for this next stage of the Affordable Care Act.  Join Sean Hogan and Dave Lundal for an open discussion on options and sharing of ideas.


12:30 - 1:30      Lunch sponsored by PDS


1:40 - 2:25 pm  The Making of a Clinician: Leveraging IT

Jonathan Ravdin, MD - President and CEO, PDS

Moderators: Jeffrey Grossman, MD - President and CEO, UW Medical Foundation

& Barry P. Chaiken, MD, FHIMSS

Medical education models moved from a didactic (years 1-2)and discipline specific clinical (years 3-4) models to full integration of basic and clinical sciences with a focus on individualized and group learning methodologies . Innovative medical schools and healthcare organizations look to leverage information technology tools to support the ongoing education their students, postgraduate trainees, and physicians. In this workshop attendees will:

• Discuss how information technology tools can best be leveraged within these new models of medical and continuing medical education

• Review the changes needed to make IT a key tool in any clinical education program

• Explore the expected impact of changes in medical education on the efficacy of future care delivery

• Examine how clinicians will utilize HIT in new ways to positively impact patients

2:35 - 3:10 pm    Beefing Up Your Patient Privacy and Security

Deborah Peel, MD - Founder and Chair, Patient Privacy Rights

Moderator: Barry P. Chaiken, MD, FHIMSS

Patient Privacy Rights (PPR) recently published its new Privacy Trust Framework, which is composed of more than 75 audit-based criteria that provide objective measures of compliance with 15 core privacy principles. The framework objectively determines how well healthcare organizations’ technologies, such as platforms, applications and electronic systems, protect patient data. Join the discussion with Dr. Deborah Peel about how these principals and guidelines can serve as a foundation to enhance current privacy and security protections as well as enable patients to better manage and track their sensitive personal healthcare records and information.


3:10 - 3:35 pm    Networking Break


3:40 - 4:30 pm    Healthcare Performance Management: Moving from Fragmented to Integrated Care

Julie LaJoice, Manager of Performance Analytics, Henry Ford Health System

Moderators: Alan Eisman - Information Builders, Healthcare Practice Executive

& Barry P. Chaiken, MD, FHIMSS

Healthcare performance management (HPM) provides organizations with a comprehensive strategic approach to delivering high quality care efficiently while navigating regulatory requirements. HPM facilitates data-driven decisions through the illumination of cause and effect relationships. In this session attendees will:

• Explore the principles of HPM

• Understand how to promote a culture of accountability

 • Learn how Henry Ford Health Systems applied the HPM principles to become a Malcolm Baldrige Quality Award winner


4:30 - 5:45 pm    Networking Cocktail Receptions and Partner Meetings


5:50 - 6:00 pm    Opening remarks, announcements and introductions

Mike Klein - Founder and President, WTN Media LLC

Barry P. Chaiken, MD, FHIMSS - Conference Chair


6:00 -  6:50 pm   Keynote: Health Care IT Top 10 for 2013: A Year of Accelerating Transition

Jim Adams - Managing Director, The Advisory Board

Moderator: Chris Murphy - Editor, InformationWeek

The momentum behind health care transformation continues to build in 2013. The transition from providing fragmented “find it and fix it” care to managing the health status of a population of patients continues to accelerate, as does the importance of IT in this more connected, collaborative environment.

This session addresses:

• What are ten of the most important IT-related issues that health care CIOs and their non-IT executive colleagues need to address in 2013?

• How are these issues interrelated?

• What IT-related knowledge and skills do non-IT executives need to be successful?


7:00 - 9:00 pm    Advisory Board/Speaker Dinner (invitation only)



Wednesday, June 12, 2013


7:00 - 8:00 am    Continental Breakfast & Registration


8:00 - 8:10 am    Opening remarks, announcements and introductions

Mike Klein - Founder and President, WTN Media LLC

Barry P. Chaiken, MD, FHIMSS - Conference Chair


8:15 - 9:15 am    Consequences of Falling Reimbursement: Here Comes Wall Street

Mark Grube - Managing Director, Kaufman Hall

Michael Burger - Director, Public Finance Healthcare Group, Fitch Ratings

Frank D. Byrne, MD, FACHE - President, St. Mary’s Hospital

Kevin Hayden - CEO, Group Health Cooperative – South Central Wisconsin

Peter H. Christman - EVP/Chief Operating Officer, UW Medical Foundation

Moderators: Philip Loftus - CIO, VP of IS, Aurora Health Care & Chris Murphy - Editor, InformationWeek

In 2010, Cerberus Capital Management, a large New York private equity firm, formed for-profit Steward Health Care and funded the purchase of several non-profit money-losing hospitals in eastern Massachusetts. Since then, Steward has expanded its reach in Massachusetts. In WI there are rumors of hospitals and health plans being pursued by private equity firms. In this session attendees:

• Review what makes healthcare attractive as an investment

• Explore factors forcing organizations to get bigger

• Discuss the consequences of mergers and acquisitions on quality, access, and cost


9:20 - 10:10 am  Interoperability and Information Exchange: Are We There Yet?

Judy Faulkner - Founder & CEO, Epic

Jamie Ferguson - VP, Health IT Strategy and Policy, Kaiser Permanente

Frank D. Byrne, MD, FACHE - President, St. Mary’s Hospital

Moderator: Barry P. Chaiken, MD, FHIMSS

Irrespective of the projected benefits of information exchanges, organizations continue to struggle to develop sustainable business models. Meanwhile, HIT vendors individually move forward to facilitate seamless data exchange. Do we need to focus on exchanges or have vendors already provided a solution? In this session attendees:

• Learn about the benefits of interoperability and information exchange

• Discuss the obstacles that prevent information exchange

• Review current efforts to facilitate information exchange

• Explore the interoperability and information exchange capabilities within existing HIT solutions


10:10 - 10:30      Networking Break


10:35 - 11:25      Healthcare in Flux: Strategies for Survival

Jonathan I. Ravdin, MD - President and CEO, PDS

Moderator: Barry P. Chaiken, MD, FHIMSS

The need to control healthcare costs coupled with the new regulations embodied in the Affordable Care Act put great pressure on providers, payors, and clinicians to change and adapt to these new realities. Innovative approaches are necessary to ensure that both organizations and individuals are adequately prepared. In this session attendees:

• Discuss the changes needed to deliver care efficiently

• Review the role of ACOs and Patient Centered Medical Home

• Explore how leveraging technology can achieve needed change


11:35 - 12:25      Health IT: Is it Delivering on its Promise?

Judy Murphy RN - Deputy National Coordinator for Programs and Policy, Office of the National Coordinator, Washington, DC

Moderator: Chris Murphy - Editor, InformationWeek

A recent Health Affairs article suggested that our investment in health IT is not delivering the productivity gains and cost savings initially predicted by Rand Corporation researchers in 2005. Does this mean that our investment in health IT is ill spent? In this session ONC’s Deputy National Coordinator returns to DHC to:

• Share her perspectives on how health IT impacts care

• Review reasons why health IT is falling short of expectations

• Explain the role of patients in improving quality of care and reducing costs

• Discuss the importance of people and processes to achieve cost and quality goals.


12:30 - 1:30        Lunch


1:40 - 2:30 pm    Healthcare Transformation: What's Your Role In Transforming Your Health Organization's Model

Marty Kohn, MD - Chief Medical Scientist - Care Delivery Systems,  IBM Research

Moderator: Barry P. Chaiken, MD, FHIMSS

Even before healthcare reform, a transformation in the healthcare industry was already underway as organizations began to consider their business models in the context of a post-healthcare reform world and planning the steps to position themselves in this new landscape.

Join the discussion with  Dr. Marty Kohn to discuss your role in helping your organization through this transformation.  How do you improve access to data, drive continuity across organizational processes and boundaries, and create greater alignment and collaboration?  What are the resources you have today, what are the possibilities you should be exploring.


2:40 - 3:30 pm    Culture of Health Information Technology: Where Are We?

Shannon M. Dean, MD - Medical Director of Inpatient Informatics for UWHC and AFCH

Jocelyn G. DeWitt Ph.D. - CIO, UW Health

Seth Foldy MD MPH FAAFP - Principal, Preventive Health Systems

Moderator: Jeffrey Grossman, MD - President and CEO, UW Medical Foundation

While organizations continue to invest heavily in the deployment of HIT, there is scant new evidence that such investment produces enhancement of care quality or cost savings. A recent article by Kellerman in Health Affairs showed disappointing results in increased staff productivity while a New York Times report from September 2012 reported increases in Medicare reimbursements to institutions that utilized EMRs. Has the culture of using HIT not evolved sufficiently to allow the proper use of the technology? In this session attendees:

• Review the reliability of electronic medical records and its impact on costs and quality of care

• Discuss the impact of standardization on healthcare delivery

• Explore cultural changes needed to properly leverage HIT to obtain value


3:30 - 3:40 pm    Closing Remarks


3:45 - 4:30 pm    Closing break and refreshments


For further information regarding agenda, please contact Deb Klein.








Digital Healthcare Conference | June 11-12, 2013 |  Fluno Center for Executive Education | Madison, WI

The Digital Healthcare Conference is produced by WTN Media.  Contact us at